Leading Spanish Language Channel Will Begin Dubbing Shows in English For Global Distribution
Palo Alto, CA – January 7, 2022 — Wurl has signed a deal with INTI TVto create and distribute their first-ever FAST channel, INTI PACHA, the first conscious television channel that reaches more than 15 million homes in Latin America, the U.S., and Spain. INTI PACHA will plug into Wurl’s Global FAST Pass, a global onramp for FAST channels to rapidly build worldwide distribution and loyal audiences on hundreds of millions of connected TVs in more than 50 countries.
Wurl is working closely with INTI to develop its global strategy and maximize its reach, beginning with the launch of Samsung TV Plus in Mexico. Wurl will also be distributing their programming in English to optimize its audience reach. The announcement was made jointly today by Craig Heiting, SVP, Worldwide Business Development, Wurl, and Xavier Alvarado, President of INTI TV.
Alvarado comments on the deal, “We are excited to partner with Wurl to distribute this FAST channel through Wurl’s Global FAST Pass, allowing us to reach and share our wellness content with global audiences we did not have access to before.”
Heiting states, “We are excited that INTI TV has chosen Wurl to be its exclusive provider in powering the INTI PACHA channel across the world – making the channel available not only in Spanish but to English-speaking audiences as well, helping to best optimize reach.”
